TiVo Product Watch gives you commercials on your schedule
So, you thought the whole reason to own a DVR was so that you could skip commercials? Think again. Today TiVo is rolling out the Madison Avenue-friendly Product Watch service, which lets you watch...
View ArticleTiVo Program Placement adds post-roll ad option to recordings
In a move that satisfies its never ending quests to both develop new revenue streams as well as assist advertisers in counteracting the commercial-skipping culture that it helped create, TiVo has...
View ArticleAlready sexy, TiVo brings fast forward ads back
There's nothing that DVR owners like more than a good commercial, so TiVo subscribers will be overjoyed to learn that the company has once again begun overlaying advertisements to entertain viewers...
View ArticleTiVo announces most-watched commercials service
TiVo has announced a new service for advertisers and those interested in tracking commercial viewership, the Top Commercial Rankings reports, which is based on info gleaned using TiVo's StopWatch...
View ArticleStudy finds commercial-skipping DVRs don't affect purchases, 'TiVo effect'...
Two years back, consumer research told us the vast majority of DVR users skipped commercials; now, statisticians at Duke University say that's not the case. More importantly, even those who do hit...
View ArticleTiVo issues 30 for 30 interactive ad challenge to shift how brands buy...
The way TiVo sees things, advertisers shouldn't foolishly pay for ads no one is watching thanks to their DVRs, when they could use the same money to pay TiVo -- a DVR company -- for special ads DVR...
View ArticleTiVo Product Watch gives you commercials on your schedule
So, you thought the whole reason to own a DVR was so that you could skip commercials? Think again. Today TiVo is rolling out the Madison Avenue-friendly Product Watch service, which lets you watch...
View ArticleTiVo Program Placement adds post-roll ad option to recordings
In a move that satisfies its never ending quests to both develop new revenue streams as well as assist advertisers in counteracting the commercial-skipping culture that it helped create, TiVo has...
View ArticleAlready sexy, TiVo brings fast forward ads back
There's nothing that DVR owners like more than a good commercial, so TiVo subscribers will be overjoyed to learn that the company has once again begun overlaying advertisements to entertain viewers...
View ArticleTiVo announces most-watched commercials service
TiVo has announced a new service for advertisers and those interested in tracking commercial viewership, the Top Commercial Rankings reports, which is based on info gleaned using TiVo's StopWatch...
View ArticleStudy finds commercial-skipping DVRs don't affect purchases, 'TiVo effect'...
Two years back, consumer research told us the vast majority of DVR users skipped commercials; now, statisticians at Duke University say that's not the case. More importantly, even those who do hit...
View ArticleTiVo issues 30 for 30 interactive ad challenge to shift how brands buy...
The way TiVo sees things, advertisers shouldn't foolishly pay for ads no one is watching thanks to their DVRs, when they could use the same money to pay TiVo -- a DVR company -- for special ads DVR...
View ArticleTiVo's 4K-ready, commercial skipping Bolt hints at the future
This new Bolt DVR may not totally remake the recording technology TiVo is famous for, but it introduces a sharp departure in design and adds features customers have asked for since it started in the...
View ArticleEngadget Podcast: What happened to 'Redfall' and 'Star Wars: Jedi Survivor?'
This week, Senior Editor Jessica Conditt joins to discuss what went wrong with Redfall, Microsoft’s latest Xbox exclusive that launched to middling reviews. Jess says it’s good enough for Game Pass,...
View ArticleJBL Tour Pro 2 review: Welcome to the smart case era
When it comes to earbud innovation, these days advances typically come in reduced size, longer battery life and improved audio. Rarely does a company offer something truly unique. But JBL seems to...
View ArticleApple's third-gen AirPods fall back to $150
This is a good moment to buy wireless earbuds as a Mother's Day gift, or just as a treat for yourself. After a month, Amazon is once again selling third-generation AirPods for $150, or $20 off. That's...
View ArticleThe best wireless earbuds for 2023
Companies continue to find new ways to impress with true wireless earbuds. There’s no doubt the popularity of Apple’s AirPods helped make them a mainstay, but plenty of others offer reliable...
View ArticleThe best gifts for teachers
Teachers can be some of the most important individuals in our lives. Whether you had one this past year that truly inspired you, or one that just made getting through the daily grind of classes easier,...
View ArticleHollywood writers demand protections against AI exploitation
Luddites had the right of things all the way back in the 1800s. When textile factory owners in early 19th century England used the industrialization of their industry as an excuse to underpay and...
View Article'Fortnite' is now an Olympic esport
Ever wish your Fortnite skills could lead to Olympic glory? They can now. The International Olympic Committee (IOC) has addedFortnite to the Olympic Esports Finals lineup. A dozen players from the...
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